Here’s an interesting bit of intellectual history. In his interview with Alchian, Hayek claims that he pointed Hicks’ attn to indifference curves. If that is true, it would be pretty crazy because Hicks and Allen were the economists that really established that indifference curves as the basis for an ordinal analysis of consumer behavior.
Que: OMG but Hoppe says it ain’t ordinal!
Any way, I’m glad Hayek was “attracted” to indifference curve analysis and found it “most satisfactory”.
HAYEK: Oh, '31 or '32. I started teaching in London in the autumn of '31; I suppose it was in that year that we started on the theory of production. It turned on a paper model of the production function which somebody had made. And [Roy] Allen and Hicks were evolving their own theories.
ALCHIAN: This is R.G.D. Allen?
HAYEK: R.G.D. Allen and John Hicks were developing their own theories. I don’t think whether I ought to mention it–I doubt whether John Hicks remembers it–but it’s almost a joke of history that I had to draw Hicks’s attention, who came from [Alfred] Marshall, to indifference curves.
ALCHIAN: That was a well-planted seed, all right. How did you happen to know about indifference curves?
HAYEK: Oh, I had of course spent all my early years on utility analysis and all these forms, and we had in Vienna-- [Paul] Rosenstein-Rodan, who wrote that great article on marginal utility, and with him we waded through the whole literature on the subject of marginal utility, including-- I was very attracted, in a way, by the indifference-curve analysis. I thought it was really the most satisfactory form, particularly when it became clear that it unified the theory of production and the theory of utility with a similar apparatus.